swift sportsdome and nevdex sportslab hire the abasto co.

We’re excited to officially announce a major step forward for The Abasto Co.

The Abasto Co. has been selected as the Agency of Record for Swift Sportsdome and NevDex Sportslab, two of Northern Nevada’s premier athletic performance and competition facilities located right here in Reno. This partnership marks a long-term collaboration focused on elevating the athlete experience, strengthening community engagement, and building a stronger digital presence across the region’s youth and amateur sports scene.

As part of this agreement, The Abasto Co. will lead all creative and marketing efforts for both facilities. Our team will be responsible for:

• Social media management and content strategy

• Photo and video coverage of major events and tournaments

• Graphic design and visual branding

• Digital marketing campaigns and advertising

• Public relations and media outreach

Our goal is simple: help showcase the athletes, teams, leagues, and events that make these facilities special, while creating a professional, high-energy media presence that matches the level of competition happening inside the buildings every day.

Swift Sportsdome and NevDex Sportslab have quickly become hubs for youth athletics, training, tournaments, and community events throughout Northern Nevada. From league play to large-scale competitions, thousands of athletes and families walk through their doors — and we’re proud to help tell those stories.

We want to give a sincere thank you to owners Chad Clemetson and Owen Blake for trusting The Abasto Co. with their brand, their vision, and their future growth. We don’t take that responsibility lightly, and we’re excited to build something special together.

This is more than a client relationship — it’s a shared mission to grow sports, community, and opportunity for athletes across Reno and beyond.

The work starts now.

— The Abasto Co.